I've also visited the Yo!Sushi website again in order to get some ideas.
For my direct mail, I'm also going to be applying the idea of using polaroids to my design (so that it would appear as an extension of my London mural). It would sort of invite people to come and be a part of the Yo!Sushi experience that would include: the foods being serve in the restaurant, having your picture taken and the possibility of having your image stuck on to the wall.
For this, I may also be bring in part of the mural to my design. Please refer to my sketchbook for my layout sketches.
This way you know they are serious about the opportunity. If you just post an ad and send out free information people won't join or will take there time. This way if you ask them to give you something even though its small like a stamp and $1 cash. They will be waiting for what you are going to send them. This is just one of the methods I used to get more money easy.Direct Mail
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